You know you’re supposed to “talk to customers.” Every good founder does. But between back-to-back...

Stop Guessing, Start Asking: Introducing Chat with Personas

If you are a founder or a marketer, you...

25 Brands Wrapped: the end of our survey series

In December 2025, we surveyed synthetic personas...

Welcome to the final day of "25 Brands Unwrapped." Throughout this campaign, we used synthetic...

Welcome to Day 24 of "25 Brands Unwrapped." Throughout this campaign, we are utilizing synthetic...

Welcome to Day 23 of "25 Brands Unwrapped." Throughout this campaign, we are utilizing synthetic...

Welcome to Day 22 of "25 Brands Unwrapped." Throughout this campaign, we are utilizing synthetic...

Welcome to Day 21 of "25 Brands Unwrapped." Throughout this campaign, we are utilizing synthetic...

Welcome to Day 20 of "25 Brands Unwrapped." Throughout this campaign, we are utilizing synthetic...

Welcome to Day 19 of "25 Brands Unwrapped." Throughout this campaign, we are utilizing synthetic...