Definition
The median age at which males marry for the first time and the median age at which females marry for the first time, within a specific geographic area.
Why It Matters
Provides a more nuanced view of marriage trends by highlighting potential differences in timing between men and women. This can influence gender-specific products and services related to life transitions.
Specific Relevance for Professionals:
Marketers
Enables more refined targeting for products or services related to marriage or independent living, by understanding potential gender-specific timing of these life events.
Researchers
Essential for analyzing gender-specific trends in family formation, social norms around marriage, and how these differences might impact economic or social outcomes for men versus women.
Consultants
Useful for specialized market analysis where understanding gender differences in life-stage milestones is critical for product development or service delivery (e.g., financial planning, housing).
Public Policy Workers
Important for understanding gendered demographic shifts, which can inform social programs or support systems related to marriage, family planning, and economic independence for men and women.
