Definition
The median age calculated separately for males and females within the population identifying as "Hispanic or Latino" (an ethnic category, who may be of any race) in a given geographic area.
Why It Matters
Provides granular insight into the age structure of the Hispanic or Latino population broken down by sex. This is crucial for understanding specific demographic dynamics and trends within this significant ethnic group, informing targeted approaches.
Specific Relevance for Professionals:
Marketers
Enables highly precise targeting where age, sex, and ethnic identity within the Hispanic or Latino demographic are all relevant for product positioning, messaging, or channel selection.
Researchers
Essential for detailed demographic analysis, studying specific health outcomes or socio-economic trends within the Hispanic or Latino population across age and sex cohorts, allowing for disaggregated studies.
Consultants
Useful for highly segmented market assessments or for clients whose products/services specifically target a particular age-sex demographic within the Hispanic or Latino population, aiding in refined strategy.
Public Policy Workers
Important for analyzing specific demographic shifts within the Hispanic or Latino population by age and sex, which can inform targeted public health initiatives or social programs.
