Definition
The distribution of earnings specifically for individuals who worked 35 or more hours per week for 50 or more weeks in the past 12 months.
Why It Matters
Represents the earnings of the most stable and consistently employed segment of the workforce. This data provides a clear picture of sustained earning power and its contribution to economic stability and consumption.
Specific Relevance for Professionals:
Marketers
A prime target for a wide range of consumer goods and services, including housing, vehicles, financial products, and discretionary spending, given their stable and typically higher income. Messaging can focus on long-term value and investment.
Researchers
Fundamental for studying labor market stability, economic well-being, and the factors contributing to sustained full-time employment. It provides a benchmark for workforce security and economic contribution.
Consultants
Crucial for assessing the economic health of a region's workforce, identifying areas with high concentrations of stably employed individuals for business investment or expansion.
Public Policy Workers
Important for evaluating the strength of the local economy, assessing job quality, and informing policies aimed at promoting stable, full-time employment opportunities and supporting a strong tax base.
