Refers to individuals or households whose income is less than 50% of their official poverty threshold. This signifies a severe level of economic deprivation.
Identifies the most economically vulnerable segments of the population. Understanding deep poverty highlights extreme hardship and the urgent need for comprehensive support, often indicating a severe lack of resources for basic survival.
Specific Relevance for Professionals:
Marketers
Relevant for organizations providing fundamental necessities (e.g., food banks, housing assistance, crisis support), guiding their outreach and resource allocation to communities facing the most severe economic hardship.
Researchers
Fundamental for studying extreme poverty, its causes, long-term effects on individuals and communities, and the effectiveness of safety nets in reaching the most vulnerable populations.
Consultants
Crucial for advising non-profit organizations or government agencies on initiatives targeting severe poverty, assessing the effectiveness of interventions in reaching the most vulnerable, and understanding the social and economic dynamics of deep poverty.
Public Policy Workers
Paramount for designing emergency assistance programs, housing first initiatives, and comprehensive social support systems for the most economically disadvantaged. It directly informs policies aimed at preventing extreme deprivation.